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Alexandra Trower, Lauder Communications Guru, Retires
2021-04-12 mediabest Beauty & Balance

Alexandra Trower, executive vice president of global communications at the Estée Lauder Cos. Inc., has revealed plans to retire. Trower assumed her role in 2008,

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Snif Launches Limited-Edition Fragrance Collection
2021-04-06 mediabest Beauty & Balance

Snif, the direct-to-consumer fragrance brand with a drop-style approach to product launches, is gearing up for a new collection of scents. Dubbed Collection 2, each

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Walgreens CEO Roz Brewer Talks Digital Strategy, Coronavirus Vaccines
2021-04-03 mediabest Beauty & Balance

On her first earnings call as chief executive officer of Walgreens Boots Alliance on Wednesday, Roz Brewer talked about the company’s ongoing coronavirus vaccine efforts

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Lady Gaga’s Haus Labs Plans Next Chapter With New Executive Hires
2021-04-02 mediabest Beauty & Balance

Lady Gaga’s beauty brand, Haus Labs, is readying for its next phase. The business has hired beauty veteran Kelly Coller, a former KVD and NYX

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HoliFrog Reassesses Retail Strategy, Rebrands
2021-03-20 mediabest Beauty & Balance

HoliFrog was exactly six months old when the pandemic struck, and while the primarily d-to-c skin care brand didn’t have to grapple with the pressure

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Leonard Lauder’s Birthday Surprise
2021-03-19 mediabest Beauty & Balance

Call it the best kind of birthday gift. On March 19, which also happens to be the birthday of Leonard A. Lauder, the Estée Lauder

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How Content Fueled Paula’s Choice’s Expansion
2021-03-13 mediabest Beauty & Balance

While many brands are putting their manpower behind digital activations, digital-first brand Paula’s Choice is getting ready for a brick-and-mortar push. Chief marketing officer Erika

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Revlon Sales Dipped 20 Percent During Coronavirus Pandemic
2021-03-11 mediabest Beauty & Balance

Revlon Inc. saw a more than 20 percent decline for 2020, as the company was negatively impacted by the coronavirus pandemic. For the full year,

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China Exempts Cosmetics From Animal Testing Starting in May
2021-03-04 mediabest Beauty & Balance

SHANGHAI — A long-awaited revision to China’s cosmetics animal testing rules was finalized Thursday, according to documents released by the National Medical Products Administration, with

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EXCLUSIVE: Maison Christian Dior Names Nina Dobrev U.S. Fragrance Ambassador
2021-03-02 mediabest Beauty & Balance

Nina Dobrev is Maison Christian Dior’s new fragrance ambassador for the U.S. Dobrev became a Dior Beauty ambassador in 2019, attending Paris ready-to-wear shows, the

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BEAUTY & BALANCE
Alexandra Trower, Lauder Communications Guru, Retires

Henkel Names New Executive VP of Beauty Care

Snif Launches Limited-Edition Fragrance Collection

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