In the 1990s, a South African nurse walked into a hospital with an unusual problem: Her sweat was red. The hue of her perspiration confounded
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Read moreHoliFrog was exactly six months old when the pandemic struck, and while the primarily d-to-c skin care brand didn’t have to grapple with the pressure
Read moreLorac is known, in the beauty world and in my makeup drawer, as a workhorse. Whether it's with special-edition palettes or classic mascara, the brand
Read moreAsk any leader the secret to their success, and the answer is invariably the people behind them. To find out how top marketers have built
Read moreThe Estée Lauder Cos. Inc. has agreed to buy a majority stake in Deciem, the parent company of popular skin care brand The Ordinary, at
Read moreAll products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate
Read moreThe COVID-19 pandemic has taken away a lot from us, but it has also birthed new cultural phenomena that highlight the ingenious ways we are
Read moreMost people are probably at least a little distrustful of brands and companies. That's not a bad thing; in fact, I think it's healthy to have
Read moreBobbi Brown has long tapped into her forward-looking vision, whether it’s creating Jones Road, the clean makeup brand she just introduced that will be entering
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